Experts in Education

Engaging with students for over twenty years

We develop bespoke campaigns built around specific recruitment objectives.

From student recruitment, international marketing, to generating leads for executive education programmes or getting more young people involved in apprenticeships, RH has first-class experience in the education sector.

We believe that education marketing is built on a simple principle – Understanding.
Understanding your institution’s provision, objectives, and the challenges of the market.
Pair that with an appreciation of audience motivations and expectations, and you have an effective arsenal to deliver success.

A great team and knowledgeable people who always strive to help us deliver effective campaigns in an extremely competitive market.

We work together with our clients by adopting an audience-first approach. This allows us to meet the evolving expectations of students entering education and deliver a step-change in strategy and innovation – with optimisation, insight, and measurement is built into our standard service.

Every year RH produces a comprehensive report which compiles the latest data and insights on Youth and Student media consumption and their attitudes to advertising. To get your copy of the latest edition, just click the button below.

Student Recruitment

Delivering successful education marketing campaigns relies on much more than simply booking poster sites or increasing web traffic. We build measurable campaigns that directly contribute to student recruitment. With in-depth knowledge of the education sector, we ensure marketing consistently influences application trends and delivers against recruitment objectives.

International Marketing

With over 50% of HE marketing activity targeted outside of the home market our experienced team can harness established and regional media opportunities to expertly address the unique challenges encountered in the key international recruitment marketplace.

Always On Strategy

We analyse market trends on a continual basis, producing up to date whitepapers that play an important part in shaping recruitment strategy – such as identifying new or upcoming markets, demand for programmes in certain subject areas, and how to effectively schedule marketing activity throughout the academic year.

Insight and Media Trends

Staying in touch with young people’s attitudes, aspirations and concerns is key. So, it’s no surprise we continually monitor UK and International student trends and insights through industry-leading tools, and established authorities such as HESA and Universities UK. You can download the latest version of our International Media Report here.

Developing Brands

A university’s brand is valuable. It is what people say about you when you’re not in the room. That’s why RH employ heavyweight creatives with experience in major global agencies to protect, develop your brand and enhance your reputation. RH is proud to be brand guardians for some of the sectors premier establishments.

Attribution and Measurement

Media attribution is central to measuring ROI in modern marketing, and no more so than in Education where the path to ‘purchase’ is infinitely diverse and often exceptionally long. Attribution is built into everything we do, and we provide market-leading reports to make understanding it as simple as possible – including integration with almost any CRM or application portal.

Get in touch

We’re always keen to hear from prospective clients, so why not get in touch?