We’re delighted to announce that we’ve won the contract to work with Bristol Zoological Society and will be delivering campaigns for Bristol Zoo Gardens and the Wild Place Project!

We’ll be using our experience in the travel and tourism sector to manage the Summer and Autumn promotional campaigns for the Zoo and their sister site, the Wild Place Project. The decision comes off the back of the highly successful Easter and May Bank Holiday multi-media campaigns we recently delivered, in which we increased ticket sales on both sites by an average of 66%.

Bristol Zoo Group is the fifth oldest zoo in the world, first opening its doors to the public in 1836, and is home to more than 9,500 animals. The newer wildlife conservation park, the Wild Place Project, opened in 2013, and attracts over 100,000 visitors every year. The family-friendly attractions give visitors the opportunity to get close to animals from across the world, provide educational experiences and encourage sustainable behaviours.

 

“We’re hugely proud to be working with the Bristol Zoological Society on these exciting campaigns,” said Client Director, Mitch Floyd-Walker. “As well as having two fantastic attractions they’re also a great team of people who really appreciate the full media spectrum, so we’re looking forward to working closely with them.”

 

Have a read of our Bristol Zoo Gardens case study here.

Mitch, Luke and Tom getting a sneak preview of WPP’s new Bear Wood Exhibit!

Want to know how to reduce your food waste? Our latest campaign with Recycle Devon can help you do just that!

To encourage residents in Devon to reduce food waste by making the most out of their fridge or freezer, RH is running an incentivised campaign where residents have the opportunity to receive a Free Love Food Hate Waste box full of helpful tools, tips and tricks on how to prevent food waste by solving an interactive puzzle.

This bespoke puzzle can be solved by clicking on the tiles, which contain imagery of regularly stored food items, and sliding them into the correct order they should be stored in the fridge. Not only is the puzzle informative but it also provides an additional opportunity for measurable engagement, which can be utilised by Recycle Devon to calculate the approx. tonnage of food being removed from the waste disposal system.

The campaign features three short films rewinding the decaying of potatoes, strawberries and bread and enjoys a cross-channel approach, using a combination of radio, strategically placed 6 sheets in the county as well as digital activity to encourage the residents to try and solve the “Big Chill challenge” and save a massive £700 a year.

The campaign is running until the end of October so why not visit Recycle Devon and tell food waste where to go!

Weston Park, the beautiful stately home and gardens on the Shropshire, Staffordshire border is perhaps best known for hosting the V-Festival and prestigious events like the G8 Leader’s Conference.

But there’s much more to it than that: weddings, parties, corporate events, family days out, art exhibitions and fantastic local food and drink.

With everything Weston Park offers a new website was needed, to properly showcase this unique property.

After already working with Weston on promotional print pieces, we were pleased to be given the brief to design and build the new site.

In answer, we have produced an image led site, featuring new photography, that is both aspirational and engaging with much more emphasis on social media.

Take a look at it for yourself www.weston-park.com

The youth market are notoriously hard to reach and engage and are ever-becoming more suspicious of advertising.

Recently, SnapChat opened its doors to advertisers of all sizes with new self-service buying tools

The leaves are changing! Summer is gone and it’s now time to discover autumn in all its glory. We’ve launched a brilliant campaign to attract short-break visitors to Wiltshire in the autumn period.

A combination of Paid Search, Google Display, Facebook and Instagram have been used to attract the short break / short stay market by showcasing the wide-range of accommodation and activities in Wiltshire – Home Of Timeless Experiences.

The campaign borrows Visit Wiltshire’s ‘Timeless’ branding, targeting families, art and history lovers and outdoor enthusiasts who can book a getaway during term time and focuses upon securing high-quality traffic to Visit Wiltshire’s site to search and book accommodation for a well-deserved autumn short break.

Video – comprising Youtube, Facebook and Instagram, has been used to help provide an insight into the wondrous and spectacular views that you could wake up to this autumn.

It’s safe to see why Wiltshire has been a special place for such a long time!