We’re delighted to announce that we’ve won the contract to work with Bristol Zoological Society and will be delivering campaigns for Bristol Zoo Gardens and the Wild Place Project!

We’ll be using our experience in the travel and tourism sector to manage the Summer and Autumn promotional campaigns for the Zoo and their sister site, the Wild Place Project. The decision comes off the back of the highly successful Easter and May Bank Holiday multi-media campaigns we recently delivered, in which we increased ticket sales on both sites by an average of 66%.

Bristol Zoo Group is the fifth oldest zoo in the world, first opening its doors to the public in 1836, and is home to more than 9,500 animals. The newer wildlife conservation park, the Wild Place Project, opened in 2013, and attracts over 100,000 visitors every year. The family-friendly attractions give visitors the opportunity to get close to animals from across the world, provide educational experiences and encourage sustainable behaviours.

 

“We’re hugely proud to be working with the Bristol Zoological Society on these exciting campaigns,” said Client Director, Mitch Floyd-Walker. “As well as having two fantastic attractions they’re also a great team of people who really appreciate the full media spectrum, so we’re looking forward to working closely with them.”

 

Have a read of our Bristol Zoo Gardens case study here.

Mitch, Luke and Tom getting a sneak preview of WPP’s new Bear Wood Exhibit!